The health of your business hinges on whether or not you leverage conversion rate optimization strategies in order to determine which tools work, which ones don’t, and why. The right conversion rate optimization tactics will improve your ability to:
Without a conversion rate optimization solution in place, you risk losing customers to more savvy competitors.
If you’re serious about consistently improving your conversion rate every month, we suggest the following:
We’ll start by setting goals for your businesses. Then we collect the data, build a hypothesis, and create the detailed reports you need to make that growth happen. You’ll walk away from the process with a better understanding of your online performance, your customers, and the improvements you can make to your site in the future. Our process looks like this:
Recently, one ecommerce company approached us with a common problem: While their website seemed to enjoy plenty of traffic, they couldn’t improve their low conversation rate. Like many business owners, they lacked the data and the insight to find the cause this discrepancy. After the frustrated owners spoke with us and accepted our proposal, we immediately got to work running an exhaustive analytics audit.
With a decade of experience under our belt, it didn’t take long to turn the data into action. We quickly discovered why their consumers were turning away during the checkout process. From there, we executed various customized A/B tests, and within just 12 months, we were able to increase the company’s revenue by $713,825. Below are the full stats of the Conversion Optimization campaign.
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